Showcasing Unsung Heroes: Positive PR/Positive Relationships

Autor/in	Ruder, Robert
Titel	Showcasing Unsung Heroes: Positive PR/Positive Relationships
Quelle	In: School Business Affairs, 75 (2009) 6, S.29-30 (2 Seiten) PDF als Volltext (1); PDF als Volltext kostenfreie Datei (2) Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	0036-651X
Schlagwörter	Public Relations; School Personnel; School Districts; Public Schools; Newspapers; Florida + Suchen Sie Ihr Suchwort? Public relation work; Öffentlichkeitsarbeit; Schulpersonal; School district; Schulbezirk; Public school; Öffentliche Schule; Newspaper; Zeitung
Abstract	Despite the budgetary belt-tightening and what appears to be a gloomy financial future for many of the nation's school districts, south Florida's "Sun Sentinel" recently showcased five noninstructional employees from the Broward County school district. The "Sun Sentinel" chose to provide readers with a comprehensive look at those employees who, through their efforts and the efforts of their 14,000 coworkers, "help keep schools running while playing big roles in students' daily lives." Introduced in the January 4, 2009, "Sun Sentinel's" Sunday edition, the series presented vignettes about five individuals and their respective jobs. Each day focused on the employee's role within the larger organization with regard to the responsibilities of their positions and their ability to interact positively with students, parents, and other school district employees. The articles highlighted that, in addition to performing the routine duties of their assignments, each person went beyond his or her daily responsibilities by relating positively with the diverse populations within the school district community. This article presents the five employees profiled in "Sun Sentinel": (1) Lily Stevenson, assistant cafeteria manager at the Glades Middle School; (2) Jimmy Murrow, facilities supervisor at the Hallandale Adult Community Center; (3) Dottie Reid, secretary to the principal at Palmview Elementary School; (4) Douglas Dorsett, Olsen Middle School's campus security monitor; and (5) Carolyn Wallace, school bus driver. They don't provide classroom instruction, but these employees working behind the scenes are vital, and beloved, in Broward County schools. (ERIC).
Anmerkungen	Association of School Business Officials International (ASBO). 11401 North Shore Drive, Reston, VA 20190. Tel: 866-682-2729; Fax: 703-478-0205; e-mail: asboreq@asbointl.org; Web site: http://www.asbointl.org
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2017/4/10