I, Pronoun: A Study of Formality in Online Content

Autor/inn/en	Thayer, Alexander; Evans, Mary B.; McBride, Alicia A.; Queen, Matt; Spyridakis, Jan H.
Titel	I, Pronoun: A Study of Formality in Online Content
Quelle	In: Journal of Technical Writing and Communication, 40 (2010) 4, S.447-458 (12 Seiten) PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	0047-2816
Schlagwörter	Reading Comprehension; Form Classes (Languages); Internet; Writing (Composition); Language Styles; Audience Analysis; Content Analysis; Reader Response; Communication Strategies + Suchen Sie Ihr Suchwort? Leseverstehen; Analytischer Sprachbau; Schreibübung; Sprachstil; Inhaltsanalyse; Leserbrief; Kommunikationsstrategie
Abstract	This article presents the results of a study that investigated readers' perceptions of tone formality in online text passages. The study found that readers perceived text passages to be less formal when they contained personal pronouns, active voice verbs, informal punctuation, or verb contractions. The study reveals that professional communicators can impact their readers' perceptions of tone in online passages. This study provides useful guidance for writers who wish to understand the impact of their stylistic decisions on audience perceptions of passage formality. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2017/4/10