A Case Study Analysis of Factors that Influence Attrition Rates in Voluntary Online Training Programs

Autor/inn/en	Long, Lori; Dubois, Cathy; Faley, Robert
Titel	A Case Study Analysis of Factors that Influence Attrition Rates in Voluntary Online Training Programs
Quelle	In: International Journal on E-Learning, 8 (2009) 3, S.347-359 (13 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1537-2456
Schlagwörter	Employee Attitudes; Computer Assisted Instruction; Case Studies; Training Methods; Instructional Effectiveness; Program Evaluation; Course Evaluation; Student Attitudes; Vocational Education; Electronic Learning; Online Courses; Educational Technology; Horticulture; Student Attrition; Withdrawal (Education); Staff Development + Suchen Sie Ihr Suchwort? Arbeitnehmerinteresse; Computer based training; Computerunterstützter Unterricht; Case study; Fallstudie; Case Study; Didaktik; Trainingsmaßnahme; Unterrichtserfolg; Programme evaluation; Programmevaluation; Schülerverhalten; Ausbildung; Berufsbildung; Online course; Online-Kurs; Unterrichtsmedien; Gartenbau; Schülerbeurlaubung; Kursabbruch; Personnel development; Personalentwicklung
Abstract	This article examines utilization of online training courses in a Midwest-based landscaping company in the United States. The company had implemented online training to facilitate employee development for their 5,000 employees who were in locations throughout the United States. The courses had been in place for about a decade before the organization attempted to evaluate their effectiveness. In the 14-month process of collecting data to evaluate course effectiveness, researchers discovered that only 21% of employees who enrolled in online training during this time period actually completed the training. This finding surprised researchers and company management and motivated an investigation into the causes underlying this high rate of attrition. Attrition survey data revealed that attrition was not due to dissatisfaction with course design, technology, or content. Rather, lack of time available both at work and at home was the principal factor that contributed to course attrition. Additional contributing factors included course enrollment procedures, low employee motivation, and employee turnover. Recommendations for implementation of online training in organizational settings are offered. (Contains 2 tables.) (As Provided).
Anmerkungen	Association for the Advancement of Computing in Education. P.O. Box 1545, Chesapeake, VA 23327-1545. Tel: 757-366-5606; Fax: 703-997-8760; e-mail: info@aace.org; Web site: http://www.aace.org
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2017/4/10