Literaturnachweis - Detailanzeige
Autor/in | Benson, Mary Ellen |
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Titel | A Jury of Their Peers. |
Quelle | In: Currents, 25 (1999) 2, S.44-49 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0748-478X |
Schlagwörter | Leitfaden; College Administration; College Admission; College Bound Students; Focus Groups; High School Students; Higher Education; Layout (Publications); School Catalogs; Student Recruitment |
Abstract | For college admissions and publications officers, a focus group of college-bound high school students can offer quick, anecdotal information about the general effectiveness of recruitment materials as well as about specific messages, themes, or design approaches. The insights gained by one publications specialist through the use of focus groups are presented. (MSE) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |