Literaturnachweis - Detailanzeige
Autor/in | Vande Berg, Camille Kennedy |
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Titel | Corporate Versus Academic Perceptions of the Need for Language Fluency. |
Quelle | In: Journal of Language for International Business, 8 (1997) 2, S.16-21 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 8755-0504 |
Schlagwörter | Stellungnahme; Business Communication; Cultural Awareness; Global Approach; Higher Education; International Communication; International Trade; Language Attitudes; Language Fluency; Second Language Learning; Student Educational Objectives |
Abstract | Discusses the academic emphasis on students acquiring fluency in a second language to foster their advancement in the business world of international commerce. Notes that human resource experts in U.S.-based international corporations often give a low priority to linguistic fluency and emphasize the need for cultural expertise. (Seven references) (Author/CK) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |