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Autor/in | Fisher, Mark A. |
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Titel | Net Gains: Increase Your Pool of Students through Electronic Recruitment on the Internet. |
Quelle | In: Currents, 21 (1995) 4, S.36-41 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0748-478X |
Schlagwörter | Leitfaden; College Administration; College Applicants; Computer Networks; Electronic Mail; Higher Education; Information Dissemination; Information Networks; Marketing; Public Relations; Student Recruitment |
Abstract | College and university initiatives to recruit students through the Internet are described. Issues discussed include the kind and quality of information made available, different means of accessing it, and responding to user requests. Techniques for publishing on the World Wide Web and reaching the appropriate Internet audience are offered. (MSE) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |