Literaturnachweis - Detailanzeige
Autor/in | Shoemaker, Donna |
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Titel | They Pledge Allegiance: PR People and Their Presidents Tell How They Forge a Bond through Open, Honest Communication. |
Quelle | In: Currents, 19 (1993) 9, S.20-23 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0748-478X |
Schlagwörter | Stellungnahme; Administrator Attitudes; Administrator Role; College Administration; College Planning; College Presidents; Higher Education; Institutional Advancement; Interprofessional Relationship; Organizational Communication; Personality Traits; Policy Formation; Public Relations College administrators; Hochschulverwaltung; Studienplanung; College president; Hochschulpräsident; Hochschulbildung; Hochschulsystem; Hochschulwesen; nicht übertragen; Individual characteristics; Personality characteristic; Persönlichkeitsmerkmal; Politische Betätigung; Public relation work; Öffentlichkeitsarbeit |
Abstract | Interviews with five college presidents and their chief public relations officers concerning their professional relationships and approaches to program administration are summarized. Comments focus on the importance of trust, adaptability, communication, shared roles in policymaking, staying informed, and use of strategic thinking in effective administration. (MSE) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |