Literaturnachweis - Detailanzeige
Autor/in | Dessoff, Alan L. |
---|---|
Titel | Cash or Charge: How Campuses Are Making Pledge Payments More Convenient with Credit Cards and Electronic Fund Transfer. |
Quelle | In: Currents, 18 (1992) 2, S.12-14 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0748-478X |
Schlagwörter | Leitfaden; Alumni; Credit (Finance); Credit Cards; Donors; Fund Raising; Higher Education; Private Financial Support |
Abstract | This article describes several university fund-raising programs that encourage the use of credit cards and electronic fund transfer in alumni giving. Noted are some problems and guidelines on setting up the system, working with the bank, appointing an in-house expert, and maintaining personal contacts with donors. (DB) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |