Literaturnachweis - Detailanzeige
Autor/in | Hofmann, Helmut |
---|---|
Titel | Developing New Contributor Constituencies. |
Quelle | In: New Directions for Higher Education, (1990) 71, S.69-78
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
ISSN | 0271-0560 |
DOI | 10.1002/he.36919907109 |
Schlagwörter | Leitfaden; Change Strategies; College Administration; Educational Change; Fund Raising; Higher Education; Philanthropic Foundations; Private Financial Support; Public Relations; School Business Relationship |
Abstract | Changing priorities in corporate and foundation giving, and sometimes in individual philanthropy, pose new challenges and create new opportunities for sources of external funding. The institution of higher education must prepare well for its requests, search carefully and persistently for new donors, make an effective case, recognize donors adequately, be realistic, and follow up. (Author/MSE) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |