Literaturnachweis - Detailanzeige
Autor/inn/en | Grieshop, James I.; und weitere |
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Titel | Bridging Gaps between Them and Us. |
Quelle | In: Journal of Extension, 28 (1990), S.12-15 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Adult Education; Extension Education; Gardening; Information Utilization; Instructional Material Evaluation; Marketing; Pamphlets; Pesticides; Relevance (Education); Safety |
Abstract | Effectiveness of 2 extension publications on pesticide usage and safety (offered through stores and nurseries) was tested through surveys of 800 pamphlet users (415 responses) and focus group interviews with 20-30 respondents. Results showed, if marketed correctly, written information has large audience, safety information needs to be presented appropriately to encourage use, and pretesting publications with consumers is essential. (SK) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |