Literaturnachweis - Detailanzeige
Autor/inn/en | Stacks, Don W.; Sellers, Daniel E. |
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Titel | Toward a Holistic Approach to Communication: The Effect of "Pure" Hemispheric Reception on Message Acceptance. |
Quelle | In: Communication Quarterly, 34 (1986) 3, S.266-85 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Cognitive Processes; Communication Research; Organizational Communication; Persuasive Discourse; Semantics |
Abstract | Offers evidence that brain hemispheres process information differently, and that semantics influence hemispheric processing. Suggests directions for research on message style, source perception, and threat perception. (MS) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |