Literaturnachweis - Detailanzeige
Autor/inn/en | McCroskey, James C.; Young, Thomas J. |
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Titel | Ethos and Credibility: The Construct and Its Measurement after Three Decades. |
Quelle | In: Central States Speech Journal, 32 (1981) 1, S.24-34 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | College Students; Communication (Thought Transfer); Communication Research; Concept Formation; Credibility; Definitions; Factor Analysis; Higher Education; Measurement; Rating Scales; Research Reports; State of the Art Reviews Collegestudent; Communication; thought; Kommunikation; Gedanke; Kommunikationsforschung; Concept learning; Begriffsbildung; Glaubwürdigkeit; Begriffsbestimmung; Faktorenanalyse; Hochschulbildung; Hochschulsystem; Hochschulwesen; Messverfahren; Rating-Skala; Research report; Forschungsbericht; Entwicklungsstand |
Abstract | Reviews research involving the definition and measurement of the source credibility construct and reports on a new study. Argues that future factor analytic studies of source credibility would serve no useful purpose, that the historical definitions of the construct should be retained, and that satisfactory measures already exist. (PD) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |