Does the "Big Tent" Include Non-Academics? Social Media Content Creators Conducting Critical Scholarship

Autor/in	Sankofa, Nicole
Titel	Does the "Big Tent" Include Non-Academics? Social Media Content Creators Conducting Critical Scholarship
Quelle	In: Qualitative Research Journal, 23 (2023) 4, S.427-444 (18 Seiten) PDF als Volltext Verfügbarkeit
Zusatzinformation	ORCID (Sankofa, Nicole)
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1443-9883
DOI	10.1108/QRJ-01-2023-0008
Schlagwörter	Social Media; Video Technology; Film Production; Web Sites; Scholarship; Content Analysis; Ethnography; Semiotics; Social Science Research; Qualitative Research; Story Telling; Inquiry + Suchen Sie Ihr Suchwort? Soziale Medien; Filmproduktion; Web-Design; Scholarships; Stipendium; Inhaltsanalyse; Ethnografie; Semiotik; Social scientific research; Sozialwissenschaftliche Forschung; Qualitative Forschung
Abstract	Purpose: LeftTube--a loosely connected community of left-leaning content creators on YouTube--includes a subsection of video essayists that conduct scholarly work seemingly adjacent to critical research. Exploring this digital community of critical scholars may precipate opportunities for collaboration and reciprocal learning to better academic qualitative research approaches. Therefore, the purpose of this exploratory study is to (1) examine if and how this digital community engages in critical scholarship, and (2) initiate a call for academic qualitative scholars to watch this digital space as a potential source of collaboration, an opportunity for co-learning and consideration for inclusion in the qualitative "big tent". Design/methodology/approach: Using an algorithm-based sampling procedure, 143 videos were sampled across 23 Black women content creators. Videos were analyzed for characteristics of critical research using multimodal-ethnographic semiotic analysis. Findings: Findings suggest that 11 strategies of critical scholarship were used with themes of knowledge production and ethical framework. Such results indicate that this subsection of LeftTube video essayists are conducting critical scholarship. Originality/value: The most significant implication is the expansion of the qualitative "big tent" to include international social media content creators who conduct social science research. This would have many benefits to academic qualitative researchers, including learning how the studied community (1) makes critical scholarship impactful and influential in civil discourse, (2) mobilizes critical language, and (3) resists neoliberal and capitalist systems attempting to marginalize critical research. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2024/1/01