Investigating Student Perceptions and Behavioral Intention to Use Multimedia Teaching Methods for the SAP ERP System

Autor/inn/en	Laosethakul, Kittipong; Leingpibul, Thaweephan
Titel	Investigating Student Perceptions and Behavioral Intention to Use Multimedia Teaching Methods for the SAP ERP System
Quelle	In: e-Journal of Business Education and Scholarship of Teaching, 15 (2021) 1, S.1-27 (27 Seiten) PDF als Volltext kostenfreie Datei Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	1835-9132
Schlagwörter	Student Attitudes; Student Behavior; Intention; Multimedia Instruction; Experiential Learning; College Students; Business Administration Education; Management Information Systems + Suchen Sie Ihr Suchwort? Schülerverhalten; Student behaviour; Multimediales Lernen; Experiental learning; Erfahrungsorientiertes Lernen; Collegestudent; Managementinformationssystem
Abstract	ERP systems have a reputation for their complexity, making it challenging for students to learn to use them. This study uses three common multimedia teaching methods, including the lecture, the video-based tutorial, and the paper-based tutorial to deliver hands-on SAP ERP exercises to students. Studies show that multimedia learning helps learners process complex information and foster deeper learning. This study aims to understand how students perceive the multimedia teaching methods for learning the SAP ERP system. The technology acceptance model (TAM) is used to capture students' perceptions and intention to use each teaching method. The study found that perceived ease of use (PEOU) played a stronger influence on intention to use than perceived usefulness (PU) across the multimedia teaching methods. However, the PU of video-based tutorials showed a stronger influence on intention to use than the lectures and the paper-based tutorial. This study suggests that the video-based tutorial is suitable for an SAP ERP exercise with complex operating sequences and underlying business aspects. The lecture is suitable for a short SAP ERP exercise with simple operating sequences and underlying business concepts. The paper-based tutorial is an effective method when it is used for a short and straightforward SAP ERP exercise. (As Provided).
Anmerkungen	Australian Business Education Research Association. PO Box 408, Mapleton, Queensland 4560, Australia. e-mail: editor@ejbest.org; Web site: http://www.ejbest.org/
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2024/1/01