Literaturnachweis - Detailanzeige
Autor/inn/en | Ntim, Stephanie; Taylor, Alexander; Cross, Devon; Parks, Rodney; Dean, Caroline |
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Titel | What's in a (Course) Name? |
Quelle | In: College and University, 95 (2020) 1, S.57-64 (8 Seiten)
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
ISSN | 0010-0889 |
Schlagwörter | Higher Education; Summer Programs; Student Recruitment; School Holding Power; Decision Making; Course Selection (Students); College Students; Courses; Student Interests |
Abstract | Higher education officials have recently begun to focus their attention on summer enrollment as an alternative means by which to improve recruitment and retention. Utilizing business analytics and forecasting, Elon University has seen significant growth in its summer college enrollment and revenue. The current study seeks to address how students are influenced in their registration decision making. The authors explore the literature surrounding student motivations and consider what factors students weigh when registering for classes. Implications are considered in order to help institutions develop policies for improving recruitment and retention for summer college programs. (ERIC). |
Anmerkungen | American Association of Collegiate Registrars and Admissions Officers (AACRAO). One Dupont Circle NW Suite 520, Washington, DC 20036. Tel: 202-293-9161; Fax: 202-872-8857; e-mail: pubs@aacrao.org; Web site: http://www.aacrao.org/ |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2024/1/01 |