Strategic Internationalization through Curriculum Innovations and Stakeholder Engagement

Autor/in	Guillotin, Bertrand
Titel	Strategic Internationalization through Curriculum Innovations and Stakeholder Engagement
Quelle	In: Journal of International Education in Business, 11 (2018) 1, S.2-26 (25 Seiten)Infoseite zur Zeitschrift PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	2046-469X
DOI	10.1108/JIEB-04-2017-0015
Schlagwörter	Case Studies; Global Approach; International Trade; Public Policy; Enrollment Trends; Reputation; Program Descriptions; Best Practices; Guidelines; Educational Quality; International Education; Curriculum Development; Student Attitudes; Employer Attitudes; Educational Strategies; Job Placement; Management Development; College Students; Universities; Educational Innovation; Business Administration Education; Program Administration; Pennsylvania (Philadelphia) + Suchen Sie Ihr Suchwort? Case study; Fallstudie; Case Study; Globales Denken; Trade; International relations; Handel; Internationale Beziehungen; Öffentliche Ordnung; Richtlinien; Quality of education; Bildungsqualität; Internationale Erziehung; Curriculum; Development; Curriculumentwicklung; Lehrplan; Entwicklung; Schülerverhalten; Arbeitgeberinteresse; Lehrstrategie; Employment service; Employment services; Arbeitsvermittlung; Collegestudent; University; Universität; Instructional innovation; Bildungsinnovation
Abstract	Purpose: Anti-globalization and protectionism movements have transformed strategic internationalization, international business (IB) student engagement and enrollment growth into very complex endeavors. Whereas the literature is rather scarce on solutions, this paper aims to offer some best practices at a highly ranked IB program that can be very useful to business school leaders. Design/methodology/approach: Descriptive case study of the Fox IB program (Temple University, USA) is based on an inductive approach and the Quality Function Deployment framework to design and internationalize the curriculum. Finding: Listening to the voice of the customers through student and employer testimonials, the author found the elements that make an IB program and curriculum successful. Even senior students who are "between opportunities" feel that the new IB curriculum have prepared them well for their career. Research limitations/implications: While the case study methodology is well-suited to understand strategies and processes, this research has natural limitations in terms of generalizability. Practical implications: Academic Directors and business school leaders can use these best practices to innovate, engage their stakeholders and grow enrollments. By increasing job placement opportunities and enrollments, they create a virtuous cycle of success and can obtain additional resources for their program. Social implications: The value of management education to society is almost incalculable. IB is an integrative management discipline that is instrumental to the success of the global economy and society. Originality/value: The best practices of the highly ranked Fox IB program and the 21 student and employer testimonials in this case study have never been shared before. (As Provided).
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Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2020/1/01