A Semiotic Approach to Teaching Media Literacy to Nonnative Speakers of English.

Autor/in	Curry, Mary Jane
Titel	A Semiotic Approach to Teaching Media Literacy to Nonnative Speakers of English.
Quelle	(1999), (22 Seiten) PDF als Volltext kostenfreie Datei Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Monographie
Schlagwörter	Leitfaden; Adult Education; Cultural Differences; Cultural Influences; Elementary Secondary Education; English (Second Language); Limited English Speaking; Literacy Education; Media Literacy; Popular Culture; Second Language Instruction; Semiotics; Television Commercials + Suchen Sie Ihr Suchwort? Adult; Adults; Education; Adult basic education; Adult training; Erwachsenenbildung; Kultureller Unterschied; Cultural influence; Kultureinfluss; English as second language; English; Second Language; Englisch als Zweitsprache; Media skills; Medie competence; Medienkompetenz; Popkultur; Fremdsprachenunterricht; Semiotik
Abstract	This paper examines how semiotic analysis may be useful in teaching media literacy to nonnative speakers of English (NNSs), including both immigrants and international students who plan to return to their countries. It focuses on two television shows. The first show, "Friends," covers issues and problems of contemporary urban life for members of white, middle class Generation X in which friends are thought to replace the nuclear family structure as the central unit of society. The second show, "The X-Files," deals with the supernatural and the use of futuristic technology, treating an anomalous area between two binaries: the technologies and epistemologies of postmodern society and people's fascination with and fear of the extraterrestrial and the notion that more intelligent life exists on other planets. This paper examines: media literacy and popular culture; social anxiety and the anomalous on television; naturalization and representation; modes of address; how advertising constructs the ideal viewer; stances for decoding; and doing media literacy with NNS students. (Contains 14 references.) (SM)
Erfasst von	ERIC (Education Resources Information Center), Washington, DC