Contract Training Services Strategic Business Plan.

Institution	Sir Sandford Fleming Coll., Peterborough (Ontario).
Titel	Contract Training Services Strategic Business Plan.
Quelle	(1995), (226 Seiten) PDF als Volltext kostenfreie Datei Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Monographie
Schlagwörter	Administrative Organization; Change Strategies; College Planning; Community Colleges; Contract Training; Environmental Scanning; Foreign Countries; Institutional Mission; Marketing; Organizational Objectives; Program Development; Program Implementation; Strategic Planning; Two Year Colleges + Suchen Sie Ihr Suchwort? Lösungsstrategie; Studienplanung; Community college; Community College; Ausland; Business goal; Unternehmensziel; Programmplanung; Strategy; Planning; Strategie; Planung
Abstract	Recommending organizational structures and strategies to achieve growth in contract training services (CTS) at Ontario's (Canada) Fleming College, this report reviews external conditions and proposes effective college responses. Following an overview of results and a recommended organizational chart, the planning process is reviewed and a discussion of CTS provided to business and industry from 1992-95 is presented. Next, vision and principle statements for CTS are outlined, findings from trend and consumer analyses are presented, and CTS practices at other colleges and training providers are reviewed. The overall marketing strategy developed as a result of the analyses is then described, suggesting that CTS and part-time studies be renamed Fleming Training and Development Services and that partnerships be developed with area manufacturers. Recommendations for the organizational structure of CTS are then provided with respect to space allocation, staffing, resources, and overhead. Revenue targets are detailed, indicating that $1,025,000 has been set as the goal for the first year and $3,500,000 for the fifth year. Anticipated internal and external barriers to implementing the program and solutions to those barriers are then described. Finally, a chart of the indicators of effectiveness to be used in program evaluation and steps for implementing recommendations are provided. Appendixes include data tables detailing CTS activities from 1992-95, data and supporting materials describing future opportunities, and supporting materials regarding the analyses of trends and customer opportunities. (AJL)
Erfasst von	ERIC (Education Resources Information Center), Washington, DC