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Autor/inn/enBuck, Cheryl A.; Barrick, R. Kirby
InstitutionOhio State Univ., Columbus. Dept. of Agricultural Education.
TitelCharacteristics, Educational Preparation, and Membership in Professional Organizations of Agricultural Communicators. Summary of Research 82.
Quelle(1995), (13 Seiten)
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Spracheenglisch
Dokumenttypgedruckt; online; Monographie
SchlagwörterAgricultural Education; Educational Background; Higher Education; Individual Characteristics; Journalism; Literature Reviews; Off Farm Agricultural Occupations; Participation; Professional Associations; Public Relations; Secondary Education
AbstractAn exploratory study examined the characteristics and educational preparation of a random sample of 313 agricultural communicators chosen from 1,706 individuals listed as active members of one of the following agricultural communication professional organizations in 1992: American Agricultural Editors' Association, Agricultural Communicators in Education, Agricultural Relations Council, Cooperative Communicators Association, National Association of Agricultural Journalists, and National Association of Farm Broadcasters. Of the 313 individuals mailed survey instruments, 243 (78%) responded. According to the completed survey instruments, the typical agricultural communicator is a Caucasian male, approximately 45 years old, who grew up on a farm but now lives in an area with a population of 10,000 or greater. The average respondent earned $30,000 annually, his primary job responsibility was reporting, he used both agricultural subject matter and communication skills in his work, he was most likely to belong to Agricultural Communicators in Education, and his membership dues were most likely paid by his employer. The study established that current agricultural communicators have very diverse backgrounds, educational experiences, and job descriptions. A continuing lack of consensus about the qualities that yield the best agricultural communicator was also apparent. (Contains 27 references.) (MN)
Erfasst vonERIC (Education Resources Information Center), Washington, DC
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