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Institution | North Carolina State Dept. of Public Instruction, Raleigh. Div. of Vocational Education. |
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Titel | Sales Fundamentals Guide. |
Quelle | (1989), (192 Seiten)
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Monographie |
Schlagwörter | Leitfaden; Unterricht; Lehrer; Business Education; Competence; Economics; Free Enterprise System; High Schools; Learning Activities; Merchandising; Sales Occupations; Sales Workers; Salesmanship; Student Educational Objectives; Student Evaluation; Units of Study Lesson concept; Instruction; Unterrichtsentwurf; Unterrichtsprozess; Teacher; Teachers; Lehrerin; Lehrende; Wirtschaftserziehung; Wirtschaftspädagogik; Kompetenz; Volkswirtschaftslehre; Freie Wirtschaft; High school; Oberschule; Lernaktivität; Direktvermarktung; Schulnote; Studentische Bewertung; Lerneinheit |
Abstract | This curriculum guide is designed as a resource for marketing education teachers in planning and teaching a course on sales fundamentals for students in grades 10-12 who are interested in a sales career. Internships, simulations, and co-op experiences may be used to expand practical application of the course. The student course objectives are to (1) make realistic decisions about their future in a sales career; (2) increase their sales competence through classroom instruction, individual projects, and other occupational experiences; (3) develop initiative and other desirable traits necessary to become a successful salesperson, and (4) develop their desire to further their education in their chosen marketing field. This guide consists of the following units of instruction: (1) Overview of Sales Fundamentals; (2) Free Enterprise/Economics; (3) The Customer and the Merchandise; (4) Steps of a Sale; (5) Sales Supporting Activities; and (6) Career Planning. Each unit of instruction consists of the following sections: a table of contents; the competency goal statement and competency objectives; a content/teaching outline; student activities; evaluation measures; a key to the test items; and references. (NLL) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |