A Curriculum Evaluation Study of Commercial Art Programs in the Wisconsin Vocational, Technical and Adult Schools: Final Report.

Autor/inn/en	Crandall, William H.; Niesl, Joseph
Institution	Milwaukee Area Technical Coll., WI.
Titel	A Curriculum Evaluation Study of Commercial Art Programs in the Wisconsin Vocational, Technical and Adult Schools: Final Report.
Quelle	(1980), (55 Seiten)Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; Monographie
Schlagwörter	Art Education; College Graduates; Commercial Art; Employee Attitudes; Employer Attitudes; Employment Qualifications; Graduate Surveys; Job Performance; Job Skills; Outcomes of Education; Program Evaluation; State Surveys; Technical Institutes; Two Year College Students; Two Year Colleges; Vocational Education; Wisconsin + Suchen Sie Ihr Suchwort? Arts; Education; Art in Education; Kunst; Bildung; Erziehung; Hochschulabsolvent; Hochschulabsolventin; Arbeitnehmerinteresse; Arbeitgeberinteresse; Employment qualification; Vocational qualification; Vocational qualifications; Berufliche Qualifikation; Work performance; Arbeitsleistung; Produktive Fertigkeit; Lernleistung; Schulerfolg; Programme evaluation; Programmevaluation; Technische Fakultät; Ausbildung; Berufsbildung
Abstract	A study of 2-year associate degree commercial arts programs in Wisconsin was conducted to determine the entry-level job requirements of commercial artists on a statewide basis; to identify skill tasks, performance levels, and learning experiences required of commercial artists; to evaluate the relevance of 2-year programs to industry requirements; and to ascertain revisions necessary to improve the quality of instruction and the relevance of programs. Personal interviews were conducted with art supervisors from a sampling of firms and with graduates from associate degree programs. In addition, questionnaires were sent to graduates from three Wisconsin colleges (N=180), employers of graduates (N=68), and various industrial employers thought to employ artists (N=99). Findings, based on responses from 38% of the graduates, 28% of the graduate employers, and 67% of the industrial employers, included the following: (1) the most common areas of employment were keyline, paste-up, advertising lay-out, and graphic design; (2) 48% of the graduates earned less than $500 per month in their first job after graduation; (3) employers of graduates considered basic math knowledge, reading skills, printing terminology, drawing, and keyline/paste-up as essential skills for employees; and (4) general industrial employers felt courses should be required in drawing, keyline/paste-up, and graphic design. The report details survey responses and specifies the competencies required of commercial artists. (HB)
Erfasst von	ERIC (Education Resources Information Center), Washington, DC