Literaturnachweis - Detailanzeige
Autor/inn/en | Helt, Lawrence; und weitere |
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Institution | North Dakota State Univ., Fargo. Dept. of Agricultural Education. |
Titel | Agricultural Marketing. |
Quelle | (1981), (285 Seiten) |
Sprache | englisch |
Dokumenttyp | gedruckt; Monographie |
Schlagwörter | Leitfaden; Unterricht; Lehrer; Adult Education; Agricultural Education; Agricultural Occupations; Behavioral Objectives; Business Cycles; Economic Climate; Farm Management; Financial Needs; Grains (Food); Instructional Materials; Learning Activities; Marketing; Money Management; Planning; Postsecondary Education; Trend Analysis; Vocational Education Lesson concept; Instruction; Unterrichtsentwurf; Unterrichtsprozess; Teacher; Teachers; Lehrerin; Lehrende; Adult; Adults; Education; Adult basic education; Adult training; Erwachsenenbildung; Agriculture; Landwirtschaftliche Ausbildung; Landwirtschaft; Ausbildung; Occupation; Beruf; Landwirtschaftlicher Beruf; Wirtschaftslage; Lehrmaterial; Lehrmittel; Unterrichtsmedien; Lernaktivität; Ablaufplanung; Planungsprozess; Post-secondary education; Tertiäre Bildung; Trendanalyse; Berufsbildung |
Abstract | Designed for use in farm business management adult programs, this marketing curriculum includes six teaching lessons and professional staff products. The following topics are covered in the lessons: introduction to marketing; interpretation of price/demand/supply cycles and fundamental outlook trends (carryover/projections/disappearance); farmers' marketing alternatives to the cash grain market; using the futures market and understanding the function of the commodity exchanges; farmers' marketing alternatives using the futures market for hedging; and factors to consider in reaching a marketing (selling) decision. Also included is a special assignment dealing with development of a written marketing plan. Each unit contains sections on student objectives; transitions between units; the lesson itself (including attention focusers, suggested teaching strategies, key questions, and learning activities); a summary; an at-the-farm activity; lists of needed learning resources; references; and visuals for the curriculum. Also appended to the curriculum are a variety of charts, tables, problems, and handouts. (MN) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |