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Autor/inn/enLuft, Roger L.; Moore, James R.
InstitutionSouthern Illinois Univ., Carbondale. Dept. of Vocational Education Studies.
TitelIndustrial Marketing Curriculum Guide. Final Report, January 15-June 30, 1981.
Quelle(1980), (86 Seiten)Verfügbarkeit 
Spracheenglisch
Dokumenttypgedruckt; Monographie
SchlagwörterLeitfaden; Adult Education; Career Ladders; Competency Based Education; Curriculum Development; Curriculum Guides; Distributive Education; Entry Workers; Industrial Education; Job Skills; Job Training; Marketing; Material Development; Merchants; Postsecondary Education; Validity; Wholesaling
AbstractThis report presents a brief description of a project to develop materials toward a competency-based Industrial Marketing curriculum guide as well as materials developed by the project. The narrative section explains how two of three project objectives were accomplished: (1) identify entry positions and career ladders in the industrial marketing area which will be used by secondary, postsecondary, and adult educators in teaching and by trainers in business/industry and (2) identify and validate employment competencies. (Objective 3, to categorize and develop instructional objectives, was not accomplished.) The appendixes present all materials developed. Appendixes A and B provide the career ladders and job descriptions for three occupations: full-function wholesaling, limited-function wholesaling, and functional middlemen. The preliminary and revised validation instruments developed for use in the validation of the employment competencies are found in appendixes C and D. (YLB)
Erfasst vonERIC (Education Resources Information Center), Washington, DC
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