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InstitutionAgency for International Development (Dept. of State), Washington, DC. Clearinghouse on Development Communication.
TitelDevelopment Communication in an Urban Setting.
Quelle(1980) 31, (18 Seiten)
PDF als Volltext kostenfreie Datei Verfügbarkeit 
Spracheenglisch
Dokumenttypgedruckt; online; Monographie
SchlagwörterAudiovisual Communications; Contraception; Curriculum Development; Developing Nations; Educational Radio; Housing Needs; Information Dissemination; Literacy Education; Rural Education; Urban Improvement; Africa
AbstractThe application of lessons gained from rural experience with development communications to the problems of delivering social services to the poorer segments of the urban areas is described in a report on the squatter upgrading project in Lusaka, the capital of Zambia. A Project Support Communications Unit established to provide communication between the communities and the Housing Project Unit uses such media as videotape, slides, films, audiotape, photographs, posters and leaflets, and street theater and popular music to enhance the flow of information to and from project participants. Also included in this issue are articles describing a program for the social marketing of contraceptives in Mexico; a bilingual program in Austin, Texas, which is based on low-cost program and media production models developed in several Latin American countries; an independent service for pretesting media messages; a rural communication network in Liberia; a curriculum reform project in Honduras; a game for teaching literacy; the Laubach method for producing literacy primers; and a major project now underway to test whether radio can be used effectively to teach English language arts. Book reviews and ERIC resources are also included, as well as a regular feature, Dilemmas in Country X: Candid Discussions about Failures. (BK)
Erfasst vonERIC (Education Resources Information Center), Washington, DC
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