Literaturnachweis - Detailanzeige
Autor/inn/en | Bialaszewski, Dennis; und weitere |
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Titel | A Survey of the Marketing Major. |
Quelle | In: Business Education Forum, 46 (1992) 3, S.37-39 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0007-6678 |
Schlagwörter | Computer Science Education; Curriculum Development; Higher Education; Majors (Students); Marketing; Required Courses |
Abstract | Focuses on the extent and nature of computer integration in marketing courses and explores the required quantitative courses that a marketing major is expected to complete. (JOW) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |