Literaturnachweis - Detailanzeige
Autor/in | Chen, Qinghai |
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Titel | Teaching Business Chinese to College Students: A Course Report. |
Quelle | (1994), (17 Seiten)
PDF als Volltext |
Sprache | englisch |
Dokumenttyp | gedruckt; online; Monographie |
Schlagwörter | Business Administration Education; Business Communication; Chinese; Classroom Techniques; Course Content; Course Descriptions; Cultural Awareness; Cultural Education; Educational Objectives; Foreign Countries; Higher Education; Instructional Materials; Language Skills; Languages for Special Purposes; Relevance (Education); Second Language Instruction; Second Languages; Textbooks; China Unternehmenskommunikation; China; Chinesen; Klassenführung; Kursprogramm; Kursstrukturplan; Cultural identity; Kulturelle Identität; Culture; Education; Kulturelle Bildung; Kulturelle Erziehung; Educational objective; Bildungsziel; Erziehungsziel; Ausland; Hochschulbildung; Hochschulsystem; Hochschulwesen; Lehrmaterial; Lehrmittel; Unterrichtsmedien; Language skill; Sprachkompetenz; Sprachhandlungsfähigkeit; Relevance; Relevanz; Fremdsprachenunterricht; Second language; Zweitsprache; Textbook; Text book; Schulbuch; Lehrbuch |
Abstract | A course in business Chinese offered at Brigham Young University (Utah) is described. In the six semesters the course has been offered to date, enrollment has increased steadily and it has drawn students from business, Chinese, and a variety of other majors. Many students had served religious missions in Chinese-speaking countries. In developing the course, it was decided to: (1) emphasize business-related Chinese language somewhat more than the organization of Chinese business; (2) offer a foundation in the formal language style into which business vocabulary fits; (3) familiarize students with social and linguistic protocol (cultural context); (4) provide a balanced development of language skills (listening, speaking, reading, writing); and (5) focus on language usage in the People's Republic of China rather than in Taiwan. Textbook and sources of supplementary materials, both print and non-print, are discussed. Guiding principles for classroom instruction include emphasis on cultural awareness, simulation of real business practice, combining required and optional tasks, and using students of different backgrounds as resources for the class. A list of references and a course outline are appended. (MSE) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |