The New Communications Frontier

Autor/in	Savage, Marjorie
Titel	The New Communications Frontier
Quelle	In: CURRENTS, 35 (2009) 5, S.36-39 (4 Seiten) PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	0748-478X
Schlagwörter	Higher Education; Parent School Relationship; Parent Student Relationship; Partnerships in Education; Interpersonal Communication; College Administration; Administrator Attitudes; Attitude Change; Advocacy; Minnesota + Suchen Sie Ihr Suchwort? Hochschulbildung; Hochschulsystem; Hochschulwesen; Parent-school relationship; Parent school relationships; Parent-school relationships; Parent-school relation; Parent school relation; Eltern-Schule-Beziehung; Hochschulpartnerschaft; Interpersonale Kommunikation; College administrators; Hochschulverwaltung; Attitudinal change; Einstellungsänderung; Sozialanwaltschaft
Abstract	While it may be true that more parents are calling and e-mailing their child's college or university than they did a decade ago, parents almost always contact an institution for legitimate reasons, with reasonable questions. With that information in mind, advancement professionals should look to define appropriate areas of engagement and enlist parents as partners in support of students and as advocates for the college or university. Dealing with parents doesn't have to mean waging a communications war. If parents seem like combatants, it may be because institutions treat them as the enemy and draw battle lines they can't cross. Rather than denying them access, the author contends that institutions should instead bring parents into the campus community as partners and define an appropriate role for them. (ERIC).
Anmerkungen	Council for Advancement and Support of Education. 1307 New York Avenue NW Suite 1000, Washington, DC 20005. Tel: 202-328-2273; e-mail: memberservicecenter@case.org; Web site: http://www.case.org
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2017/4/10