Literaturnachweis - Detailanzeige
Autor/inn/en | Chandler, E. Wayne; Weller, Ralph B. |
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Titel | An Empirical Investigation of Student Motivations to Attend Summer School. |
Quelle | In: Journal of Marketing for Higher Education, 6 (1995) 1, S.69-86Infoseite zur Zeitschrift |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0884-1241 |
Schlagwörter | Business Administration Education; College Administration; College Students; Economic Factors; Enrollment Influences; Higher Education; Marketing; Social Influences; Student Motivation; Student Recruitment; Summer Schools |
Abstract | A study of 166 business administration students attending summer school identified 4 factors influencing summer enrollment: academic issues (meeting grade standards or course requirements, etc.); desire to become more independent; financial issues; and traditional summer school motivations. Implications for marketing are discussed. (MSE) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |