Literaturnachweis - Detailanzeige
Autor/in | Greene, Elizabeth |
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Titel | Fund Raising at a Disco: Many Colleges Find Success with Special Appeals Aimed Just at Young Alumni. |
Quelle | In: Chronicle of Higher Education, 34 (1988) 43 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Age Groups; Alumni Associations; Donors; Fund Raising; Group Membership; Higher Education; Popular Culture; Private Colleges; Young Adults |
Abstract | Hamilton College has developed an imaginative program for young alumni that organizes activities geared to young adults' tastes and interests. Since its establishment, the college has had large increases in giving by this group. Nationwide, other colleges are raising substantial funds by targeting young graduates. (MSE) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |