Literaturnachweis - Detailanzeige
Autor/in | Petura, Barbara B. |
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Titel | Homeward Bound. |
Quelle | In: Currents, 12 (1986) 8, S.24-28 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Computer Oriented Programs; Higher Education; Institutional Advancement; News Media; Public Relations; Publicity; Word Processing |
Abstract | Until computers revolutionized the process of preparing hometown news releases, they were the most tedious job of the college news services. Word processors merge data on individual students with a basic 'shell' story. The computer can generate better, more personalized stories, process standard stories more efficiently, and distribute releases effectively. (MLW) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |