Literaturnachweis - Detailanzeige
| Autor/in | Oosterhoff, Ronda |
|---|---|
| Titel | Meyrowitz, McLuhan, Medium Theory and Me: Why Medium Theory Needs To Be Taught alongside Techniques for New Communication Technologies. |
| Quelle | (2001), (25 Seiten)
PDF als Volltext kostenfreie Datei |
| Beigaben | Tabellen |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Monographie |
| Schlagwörter | Tagungsbericht; Stellungnahme; Communication (Thought Transfer); Higher Education; Mass Media; Teaching Methods; Technological Advancement; Theories |
| Abstract | At the 2000 International Communication Association convention, a panel discussed nominees for a communications canon. Fully one-third of these were examples of medium theory, yet the only living author of the three medium theorists listed argues that this branch of thought is misunderstood and under-addressed (Meyrowitz, 1996). This paper includes a brief overview of medium theory and its key theorists and an analysis of a month-long focus on medium theory in a communications class at a midwestern college. The paper concludes with recommendations for teaching medium theory in the college classroom. (Contains 4 notes and 20 references. An appendix contains a medium theory reading list.) (Author/RS) |
| Anmerkungen | For full text: http://list.msu.edu/archives/aejmc.html. |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
| Update | 2004/1/01 |
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