Literaturnachweis - Detailanzeige
Autor/in | Blumenstyk, Goldie |
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Titel | An Entrepreneur Sees Profits in the Future of His "Power Campus." |
Quelle | In: Chronicle of Higher Education, 45 (1998) 6 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0009-5982 |
Schlagwörter | Business Administration Education; Campus Planning; College Planning; Educational Trends; Entrepreneurship; Higher Education; Marketing; Proprietary Schools |
Abstract | The new president of American InterContinental University bought the for-profit institution and plans to distinguish it from others by offering students fast-paced programs providing "good return" on tuition investment. The growth strategy is built on the concept of "power campuses": new branches specializing in business degrees and an intensive, technology-oriented curriculum taught in corporate- like settings. (MSE) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |