Literaturnachweis - Detailanzeige
| Autor/inn/en | Gala, Prachi; Woodroof, Parker; Drehmer, Charles |
|---|---|
| Titel | Going the Extra Mile: Teaching Innovations during COVID Times |
| Quelle | In: Marketing Education Review, 32 (2022) 2, S.181-184 (4 Seiten)Infoseite zur Zeitschrift
PDF als Volltext |
| Zusatzinformation | ORCID (Gala, Prachi) |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Zeitschriftenaufsatz |
| ISSN | 1052-8008 |
| DOI | 10.1080/10528008.2022.2063745 |
| Schlagwörter | COVID-19; Pandemics; Educational Innovation; Marketing; Student Projects; Career Readiness; Industry; Teamwork; Social Media; Video Technology; Public Speaking; Resilience (Psychology); Audio Equipment; Information Dissemination; Educational Games; Story Telling; Alabama (Birmingham); Minnesota; Indiana (Fort Wayne); Pennsylvania (Pittsburgh); Missouri; Tennessee; Texas (Austin); Colorado; Hawaii |
| Abstract | The "2021 Society for Marketing Advances Annual Conference," in Orlando, Florida, offered thirty-four "Teaching Moments" from marketing educators around the globe. The purpose of the "Teaching Moments" sessions was to quickly advance innovative teaching techniques, ideas and assignments allowing other educators to implement these methods in their own classrooms. This article features eleven of the best Teaching Moments from the conference, as determined by peer reviews. Additional support materials for these teaching innovations can be found at the websites of the Society for Marketing Advances or DePaul University's Center for Sales Leadership. (As Provided). |
| Anmerkungen | Routledge. Available from: Taylor & Francis, Ltd. 530 Walnut Street Suite 850, Philadelphia, PA 19106. Tel: 800-354-1420; Tel: 215-625-8900; Fax: 215-207-0050; Web site: http://www.tandf.co.uk/journals |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
| Update | 2024/1/01 |
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