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Autor/inn/enChawla, Deepak; Joshi, Himanshu
TitelE-Learning in India: Segmenting Students of a Business School Based on Their Perception
QuelleIn: International Journal of Adult Vocational Education and Technology, 3 (2012) 4, S.1-13, Artikel 1 (13 Seiten)
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Spracheenglisch
Dokumenttypgedruckt; online; Zeitschriftenaufsatz
ISSN1947-8607
DOI10.4018/javet.2012100101
SchlagwörterForeign Countries; Electronic Learning; College Students; Business Administration Education; Business Schools; Student Attitudes; Educational Attitudes; Familiarity; Knowledge Level; Learning Motivation; Cooperative Learning; Questionnaires; Likert Scales; Age Differences; India
AbstractE-learning has become an important tool to impart education. This study examines the awareness and perception of e-learning among Indian students enrolled for a business management course at a premier business school. It is generally perceived that since Indian Institute of Management, Ahmedabad (IIM-A) is universally acknowledged for its quality of education, the awareness and perception about e-learning would be uniform. This could be attributed to factors like a sound educational background and the exposure to information technology. This study attempts to segment the sample based on the student perception towards e-learning. The results show that the level of awareness and the degree of familiarity with e-learning technologies are high. Three student clusters were found, which split the students into those with "high motivational & learning propensity", "neutral motivational & learning propensity" and "low motivational & learning propensity." These three clusters were labeled as "Enthusiastic," "Pragmatist," and "Unenthusiastic." Further, it was found that the age of students varied significantly within these three clusters. (As Provided).
AnmerkungenIGI Global. 701 East Chocolate Avenue, Hershey, PA 17033. Tel: 866-342-6657; Tel: 717-533-8845; Fax: 717-533-8661; Fax: 717-533-7115; e-mail: journals@igi-global.com; Web site: http://www.igi-global.com/journals
Erfasst vonERIC (Education Resources Information Center), Washington, DC
Update2018/2/04
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