Literaturnachweis - Detailanzeige
| Autor/in | Davis, Richard Harding |
|---|---|
| Titel | A Descriptive Study of Television in the Lives of an Elderly Population. |
| Quelle | (1972), (311 Seiten) Ph.D. Dissertation, University of Southern California... |
| Beigaben | Tabellen |
| Dokumenttyp | gedruckt; Monographie |
| Schlagwörter | Age; Audiences; Individual Differences; Mass Media; Older Adults; Programing (Broadcast); Socioeconomic Influences; Television; Television Research; Television Viewing |
| Abstract | This study sought to determine what influence the following variables had upon the television viewing by an older audience: age, sex, marital status, work status, mobility, health, income, living arrangements, individual interpersonal relationships, family and friends, and the language spoken. Subjects included 300 urban residents and 174 suburban residents whose ages ranged from 55 to over 80 years. It was concluded that (1) television viewing was perceived by the elderly audience as an important and necessary experience providing positive benefits; (2) perception of the television experience was influenced by the individual differences of elderly viewers as well as by the common property of age; (3) the relationship structure between elderly viewers and other people was influential in determining the importance of television in their lives; and (4) socioeconomic differences in the broad sample of older viewers were not influential in most areas of television audience behavior, but they were expressed in some attitudes and opinions about the television experience. (HOD) |
| Anmerkungen | University Microfilms, A Xerox Company, Dissertation Copies, Post Office Box 1764, Ann Arbor, Michigan 48106 (Order No. 73-14,395, MFilm $4.00, Xerography $10.00) |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
| Update | 2004/1/01 |
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