Literaturnachweis - Detailanzeige
Autor/inn/en | Subramanian, Ram; und weitere |
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Titel | Performance and Readability: A Comparison of Annual Reports of Profitable and Unprofitable Corporations. |
Quelle | In: Journal of Business Communication, 30 (1993) 1, S.49-61 |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0021-9436 |
Schlagwörter | Annual Reports; Communication Research; Higher Education; Jargon; Language Usage; Readability; Technical Writing; Writing Research |
Abstract | Tests the relationship between corporation performance and the readability of annual reports. Shows that annual reports of good performers were easier to read than those of poor performers--good performers used strong writing, unlike poor performers but did not use significantly more jargon or modifiers. (SR) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
Update | 2004/1/01 |