Literaturnachweis - Detailanzeige
| Autor/inn/en | Leidman, Mary Beth; Lamberski, Richard J. |
|---|---|
| Titel | A Methodology in Studying Noncommercial FM Radio Stations--A Case Study. |
| Quelle | (1986), (16 Seiten)
PDF als Volltext kostenfreie Datei |
| Sprache | englisch |
| Dokumenttyp | gedruckt; online; Monographie |
| Schlagwörter | Administrative Organization; Audio Equipment; Budgets; Case Studies; Financial Support; Higher Education; National Surveys; Operating Expenses; Programing (Broadcast); Questionnaires; Radio; Research Methodology; Resource Allocation; Resource Staff; Statistical Analysis |
| Abstract | To examine the state of college- and university-affiliated noncommercial FM radio, a survey was conducted of all college and university stations nationwide which were identifiable through the 1982 Broadcasting Yearbook (N=670). The questionnaire requested information concerning demographics, funding, organization and structure, personnel, operation, programming, and philosophy or mission. A question to identify National Public Radio (NPR) affiliates was included to isolate and develop this subcategory. Findings are derived from 243 completed questionnaires (36.3% response rate); NPR responses equaled 51, representing 7.91% of the total population and 21% of the returned replies. Three noncommercial groups were identified-NPR affiliates, large non-NPR affiliates (over 10 watts), and small non-NPR affiliates (10 watts or under). Results indicate: (1) a majority of stations are expected to carry out fully functional operations on a small financial base; (2) NPR stations have superior budgetary bases as compared to other demographic groups; (3) non-NPR affiliate stations have inadequate technical support; (4) station format varies widely by group and institutional expectations; (5) programming covers the full range of sound, from classical to jazz to rock; and (6) the station philosophy varies depending upon station market thrust and selected format. Recommendations for improving the questionnaire and survey procedures in future studies are presented. A list of references and the survey instrument complete the document. (JB) |
| Erfasst von | ERIC (Education Resources Information Center), Washington, DC |
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