Literaturnachweis - Detailanzeige
Autor/in | Satran, Amy |
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Titel | New Media Educational Products: The "Digitizing Straw into Gold" Fallacy. |
Quelle | In: Educational Technology, 34 (1994) 7, S.23-25Infoseite zur Zeitschrift |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
ISSN | 0013-1962 |
Schlagwörter | Stellungnahme; Appropriate Technology; Computer Assisted Instruction; Educational Media; Electronic Publishing; Electronic Text; Futures (of Society); Higher Education; Marketing; Material Development; Publishing Industry |
Abstract | Examines the need for publishers to create successful new media products for the higher education market. Topics discussed include business conditions in higher education publishing; influences of technology, including digital format; electronic textbooks; a customer-oriented approach; the appropriate use of technology; and future possibilities. (LRW) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |