Literaturnachweis - Detailanzeige
Autor/in | Fast, Casey |
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Titel | Why Pies Are Square. |
Quelle | In: Community College Review, 9 (1981) 3, S.3-7Infoseite zur Zeitschrift |
Sprache | englisch |
Dokumenttyp | gedruckt; Zeitschriftenaufsatz |
Schlagwörter | Stellungnahme; Community Colleges; Mass Media; Organizational Communication; Publicity; School Community Relationship; School Support; Student Recruitment; Two Year Colleges |
Abstract | Discusses promotional possibilities educational institutions should consider to gain popular support and media attention. Gives examples of how popular appeal can be garnered through simple, low-cost, team-generated promotional plans. Urges schools to break from their disposition toward inaction and find available publicity options. (DMM) |
Erfasst von | ERIC (Education Resources Information Center), Washington, DC |