Resonant Messages to Prevent Prescription Drug Misuse by Teens

Autor/inn/en	Twombly, Eric C.; Holtz, Kristen D.; Agnew, Christine B.
Titel	Resonant Messages to Prevent Prescription Drug Misuse by Teens
Quelle	In: Journal of Alcohol and Drug Education, 55 (2011) 1, S.38-52 (15 Seiten) PDF als Volltext Verfügbarkeit
Sprache	englisch
Dokumenttyp	gedruckt; online; Zeitschriftenaufsatz
ISSN	0090-1482
Schlagwörter	Drug Education; Prevention; Focus Groups; Audiences; Grade 8; Drug Abuse; Adolescents; Drug Therapy; Consciousness Raising; Grade 7; Health Promotion; Resistance (Psychology); Georgia + Suchen Sie Ihr Suchwort? Drogenarbeit; Prävention; Vorbeugung; Spectator; Zuschauer; School year 08; 8. Schuljahr; Schuljahr 08; Adolescent; Adolescence; Adoleszenz; Jugend; Jugendalter; Jugendlicher; Bewusstseinsbildung; School year 07; 7. Schuljahr; Schuljahr 07; Gesundheitsfürsorge; Gesundheitshilfe; Reihenuntersuchung; Resistenz
Abstract	Prescription drug misuse is a major health problem, particularly among teens. A key step in curbing misuse is the development of effective prescription drug prevention messages. This paper explores the elements of prescription drug misuse prevention messages that resonate with teens using data from focus groups with seventh and eighth grade students. In contrast to some previous research, students reported that messages with positive alternatives and refusal skills had little resonance, but scare tactic messages about prescription drug misuse resonated strongly. The data also suggest a substantial difference in message resonance between seventh and eighth grade students. Overall, the findings suggest the need to craft and target different types of messages for prescription drug misuse prevention to targeted teen audiences. (Contains 1 footnote.) (As Provided).
Anmerkungen	American Alcohol and Drug Information Foundation. P.O. Box 10212, Lansing, MI 48901. Tel: 517-484-1770; Fax: 517-487-2474; e-mail: jadejournal@earthlink.net; Web site: http://www.jadejournal.com
Erfasst von	ERIC (Education Resources Information Center), Washington, DC
Update	2017/4/10